Marketing and Graphic Design Specialist
Company: Industrial Profile Systems
Location: Akron
Posted on: February 1, 2025
Job Description:
Marketing and Graphic Design Specialist (Full-Time)Industrial
Profile Systems - Akron, OhioSalaried/ExemptJob Description:
The Marketing and Graphic Design Specialist will be responsible for
developing and executing marketing initiatives, while also creating
high-quality graphic designs for various platforms. This individual
will work closely with the sales and marketing team to ensure that
all design materials align with brand guidelines and contribute to
the overall sales and marketing strategy. The ideal candidate will
have 3-5 years of experience in both marketing and graphic design,
with strong skills in visual communication, creativity, and digital
marketing. This role will report to the Vice President.
Benefits
- Full-time position
- Medical, dental, vision, and life insurance on the 31st day of
employment
- 401K eligibility begins after the 60th day of employment
- Pay is bi-weekly
- Generous PTO policyPay Range: $50,000 - $65,000Job
Responsibilities:
- Develop and implement email campaigns: create, schedule, and
audit email campaigns while tracking performance and optimizing
strategies
- Collaborate with subject matter experts to develop and maintain
catalogs, brochures, presentations, advertising materials,
infographics and other marketing support materials
- Manage website and e-commerce updates (WordPress, Shopify)
- Digital content creation, to include video, using Adobe
Creative Suite (InDesign, Illustrator, Photoshop, Premiere)
- Support in the development of presentations and other
internal/external communication materials
- Manage and maintain brand consistency across all design
projects
- Implement and maintain an organized digital filing system for
easy access to marketing assets
- Create marketing timelines for development projects and
communicate progress to the team
- Create, manage, and schedule social media content to promote
company news, product offering, and events
- Utilize analytics tools to evaluate campaign performance and
recommend improvements
- Stay up to date with design trends and digital marketing
innovations
- Attend meetings and provide input on opportunities for
marketing improvements and workflows
- Handle special requests and projects as needed
- Perform other miscellaneous job duties and related functions as
directed Requirements:
- Bachelor's degree in Marketing, Graphic Design, or related
field (or equivalent experience)
- 3-5 years of proven experience in marketing and graphic design,
with a strong portfolio to demonstrate design capabilities
- Proficiency with Adobe Creative Suite (InDesign, Illustrator,
Photoshop, Premiere), social media management, email marketing and
other digital marketing tools
- Experience/familiarity with website management
- Strong organizational skills with the ability to handle
multiple projects, timelines and due dates simultaneously
- Excellent communication and collaboration skills
- Detail-oriented with a proactive approach to
problem-solving
- Knowledge of video editing tools and photoshopCompany
DescriptionIndustrial Profile Systems is the premium provider of
engineering and design services utilizing our structural aluminum
and modular components to create mechanical hardware solutions
across a wide range of industries. Founded in 1996 and occupying
50,000+ sq. ft. in Akron, Ohio, we design, machine, and assemble
custom machine base, table, and enclosure solutions. This vertical
integration allows for quick turnaround times and the ability to
produce custom solutions. Quality craftsmanship and innovative
designs with a focus on customer service will allow for continued
growth and market share. Visit our website at
www.industrialprofile.com. Industrial Profile Systems (Akron, OH)
is a division of WEISS North America, Inc. (Willoughby, OH).
Compensation details: 50000-65000 Yearly Salary
PI7f9e2a9a92ae-37248-36594300
Keywords: Industrial Profile Systems, Akron , Marketing and Graphic Design Specialist, Design, Graphic Design & CAD , Akron, Ohio
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